Dan Holder | ARC
Dan Holder | ARC
COaching
COACHING
coaching services
One Process. The right tools for you.
Most coaching programmes ask you to fit into their system. ARC works the other way around.
You arrive with whatever is going on for you - and we work out together what's actually holding you back. Then we build a way through it, using different methods and for your situation.
the tools we use depend on you.
Every person who works with Dan arrives with something different. The methods you will use depend entirely on what's going on for you - your history, your goals, what's been tried before and what hasn't.
You don't need to know which approach is right. That's Dan's job. All you need to know is that whatever is holding you back, there is a way through it.
POSITIVE PSYCHOLOGY COACHING
most coaching starts with what's wrong. This starts with what is strong.
Positive psychology isn't about pretending everything is fine. It's about identifying what's already working - your genuine strengths, your values, the moments when you're at your best - and building from there rather than constantly excavating what's broken.
For people who feel stuck or like they're underperforming, this approach creates momentum fast. Instead of spending weeks analysing why you're not where you want to be, we focus on what's already in you that can get you there.
Best for: People who feel stuck, are coasting, or want to move from functioning to genuinely excelling.
Trauma Informed Coaching
Some things leave a mark. That doesn't mean they define you.
Trauma doesn't always look the way people expect. It isn't only combat or crisis. It's the thing that happened that changed how you see yourself or the world - and that you've been carrying, sometimes without fully realising it, ever since.
Trauma informed coaching means Dan understands how trauma shows up - in behaviour, in relationships, in the patterns that keep repeating - and works with you in a way that doesn't re-traumatise or overwhelm. It's not therapy. But it's not blind to what therapy recognises.
Best for: Veterans, people who've experienced significant life events, anyone whose past feels like it has a grip on their present.
EMDR
Some things can't be talked through. They have to be processed.
Eye Movement Desensitisation and Reprocessing (EMDR), is one of the most evidence-based approaches available for processing trauma, distressing memories and the deeply held beliefs that hold people back.
It works where talking alone often doesn't - reaching the parts of the nervous system that store experience rather than just the conscious mind that narrates it.
Dan is currently training in EMDR, expanding his ability to offer clients an even deeper level of support where it's needed.
Best for: People with specific traumatic memories, recurring intrusive thoughts, or deeply rooted patterns that haven't shifted through other approaches.
Alcohol & Substance Removal Coaching
Not AA. Not rehab. Not judgement. Just a way through.
Alcohol and substance removal coaching is practical, private and built around the reality of your life - not a programme designed for someone else's. It works with the reasons behind the use, not just the use itself. Because stopping is rarely the hardest part. Understanding why it started - and what replaces it - is where the real work happens.
Dan has lived experience of alcohol dependency and recovery. He doesn't approach this from a textbook. He approaches it from a place of having been there, found a way through, and now knowing exactly what actually helps.
Best for: Men and women whose drinking or substance use has crept up, who aren't ready for AA or rehab, and who need a no-judgement conversation with someone who genuinely gets it.
ARC Prices
Where do you start?
There's no pressure to commit to anything straight away. The process begins whenever you're comfortable.
STEP 1 - FREE
The ARC Assessment
Not sure where to start? Start here. Ten minutes, completely confidential, no obligation. Answer a few honest questions and get a clear picture of where you are, what's getting in the way, and what moving forward looks like.
STEP 2 - FREE
The Discovery Call
This is a free 30-minute conversation - just you and Dan, no agenda, no pressure and no pitch.
We use the time to talk honestly about where you are, what's been going on and what moving forward might look like. You don't need to have it all figured out before you pick up the phone. You just need to be ready to have an honest conversation.
By the end of the call you'll know whether ARC is the right fit for you. And if it isn't - Dan will tell you that too.
No commitment. No hard sell. Just clarity.
STEP 3 - £150
The Single Session
A focused 60-minute 1-to-1 with Dan. Online or in person at our office in Chester.
This isn't a taster or a sales conversation. It's a proper working session. We go deeper into what's holding you back, start to name it clearly and map out what moving forward looks like specifically for you.
Some only people need one session and leave with everything they came for. Most find it's the beginning of something bigger.
The £150 session fee is deducted in full from the ARC Signature Programme price if you decide to continue.
STEP 4 - £1,000
The ARC Signature Programme
The full ARC process - Awareness, Resilience, Commitment - using the methods that are right for your situation.
Typically undertaken as a 6 week block of intense 1-2-1 sessions. But frequency to be decided at the start of the programme.
Positive psychology, trauma informed coaching, EMDR where appropriate, alcohol and substance coaching.
6 focused hour long sessions with Dan, online or in person at our office in Chester. Plus tailored resources to support your goals and direct WhatsApp support with Dan throughout.
This is not a generic programme. It is built entirely around you.
coaching Services
One Process. The right tools tailored to you.
Most coaching programmes ask you to fit into their system. ARC works the other way around.
You arrive with whatever is going on for you - and we work out together what's actually holding you back. Then we build a way through it, using different methods and for your situation.
The tools we use depend on you.
Every person who works with Dan arrives with something different. The methods you will use depend entirely on what's going on for you - your history, your goals, what's been tried before and what hasn't.
You don't need to know which approach is right. That's Dan's job. All you need to know is that whatever is holding you back, there is a way through it.
POSITIVE PSYCHOLOGY COACHING
most coaching starts with what's wrong. This starts with what is strong.
Positive psychology isn't about pretending everything is fine. It's about identifying what's already working - your genuine strengths, your values, the moments when you're at your best - and building from there rather than constantly excavating what's broken.
For people who feel stuck or like they're underperforming, this approach creates momentum fast. Instead of spending weeks analysing why you're not where you want to be, we focus on what's already in you that can get you there.
Best for: People who feel stuck, are coasting, or want to move from functioning to genuinely excelling.
Trauma Informed Coaching
Some things leave a mark. That doesn't mean they define you.
Trauma doesn't always look the way people expect. It isn't only combat or crisis. It's the thing that happened that changed how you see yourself or the world - and that you've been carrying, sometimes without fully realising it, ever since.
Trauma informed coaching means Dan understands how trauma shows up - in behaviour, in relationships, in the patterns that keep repeating - and works with you in a way that doesn't re-traumatise or overwhelm. It's not therapy. But it's not blind to what therapy recognises.
Best for: Veterans, people who've experienced significant life events, anyone whose past feels like it has a grip on their present.
EMDR
Some things can't be talked through. They have to be processed.
Eye Movement Desensitisation and Reprocessing (EMDR), is one of the most evidence-based approaches available for processing trauma, distressing memories and the deeply held beliefs that hold people back.
It works where talking alone often doesn't - reaching the parts of the nervous system that store experience rather than just the conscious mind that narrates it.
Dan is currently training in EMDR, expanding his ability to offer clients an even deeper level of support where it's needed.
Best for: People with specific traumatic memories, recurring intrusive thoughts, or deeply rooted patterns that haven't shifted through other approaches.
Alcohol & Substance Removal Coaching
Not AA. Not rehab. Not judgement. Just a way through.
Alcohol and substance removal coaching is practical, private and built around the reality of your life - not a programme designed for someone else's. It works with the reasons behind the use, not just the use itself. Because stopping is rarely the hardest part. Understanding why it started - and what replaces it - is where the real work happens.
Dan has lived experience of alcohol dependency and recovery. He doesn't approach this from a textbook. He approaches it from a place of having been there, found a way through, and now knowing exactly what actually helps.
Best for: Men and women whose drinking or substance use has crept up, who aren't ready for AA or rehab, and who need a no-judgement conversation with someone who genuinely gets it.
ARC Prices
Where do you start?
There's no pressure to commit to anything straight away. The process begins whenever you're comfortable.
STEP 1 - FREE
The ARC Assessment
Not sure where to start? Start here. Ten minutes, completely confidential, no obligation. Answer a few honest questions and get a clear picture of where you are, what's getting in the way, and what moving forward looks like.
STEP 2 - FREE
The Discovery Call
This is a free 30-minute conversation - just you and Dan, no agenda, no pressure and no pitch.
We use the time to talk honestly about where you are, what's been going on and what moving forward might look like. You don't need to have it all figured out before you pick up the phone. You just need to be ready to have an honest conversation.
By the end of the call you'll know whether ARC is the right fit for you. And if it isn't - Dan will tell you that too.
No commitment. No hard sell. Just clarity.
STEP 3 - £150
The single session
A focused 60-minute 1-to-1 with Dan. Online or in person at our office in Chester.
This isn't a taster or a sales conversation. It's a proper working session. We go deeper into what's holding you back, start to name it clearly and map out what moving forward looks like specifically for you.
Some only people need one session and leave with everything they came for. Most find it's the beginning of something bigger.
The £150 session fee is deducted in full from the ARC Signature Programme price if you decide to continue.
STEP 4 - £1,000
The ARC Signature Programme
The full ARC process - Awareness, Resilience, Commitment - using the methods that are right for your situation.
Typically undertaken as a 6 week block of intense 1-2-1 sessions. But frequency to be decided at the start of the programme.
Positive psychology, trauma informed coaching, EMDR where appropriate, alcohol and substance coaching.
6 focused hour long sessions with Dan, online or in person at our office in Chester. Plus tailored resources to support your goals and direct WhatsApp support with Dan throughout.
This is not a generic programme. It is built entirely around you.
No pressure, just a conversation.
© 2026 Atomic Rambo Coaching. All rights reserved.
Transformational coaching for people ready to find a steadier way forward.
Email Dan: [email protected]
Call / WhatsApp: 07832 499 799
Room 8 Soughton House,
2 Nicholas Street Mews,
Chester CH1 2NS
Company number 16218967
FOLLOW us
Email Dan: [email protected]
Call/WhatsApp Dan: 07832 499 799
Room 8 Soughton House,
2 Nicholas Street Mews,
Chester CH1 2NS
Company number 16218967
© 2026 Atomic Rambo Coaching. All rights reserved.
FOLLOW us
